This blog has moved!

  • Our New Home:
    I have moved this blog to my home Web site, where I can more closely integrate it with other content, such as my "Live Books." Please visit us at: http://mnav.com/blog
My Photo

A new view of marketing

  • Marketing is not something you do to customers; it's a service you do for customers – the service of helping them make the best decisions more easily.

Enter your email address:

Delivered by FeedBurner

Email this feed

  • Get new posts by email
    Enter your Email


    Powered by FeedBlitz

This blog has moved!

  • Our New Home:
    I have moved this blog to my home Web site, where I can more closely integrate it with other content, such as my "Live Books." Please visit us at: http://mnav.com/blog

« Word of Mouth -- without words and without mouths! | Main | WOM gone wild »

October 24, 2008

Comments

Josiah

I like how you opened...what is reasonable from a corporate viewpoint is often very unfriendly to their "valued customers." Thanks for sharing this example.

BIG Kahuna

Hey George, Gosh these companies just don't understand that poor internal policies and procedures kill their branding effort. I'm supporting you on it here: http://www.brandidentityguru.com/wordpress/2008/10/branding-touches-everything-read-to-learn-more/

The comments to this entry are closed.

This blog has moved!

  • Our New Home:
    I have moved this blog to my home Web site, where I can more closely integrate it with other content, such as my "Live Books." Please visit us at: http://mnav.com/blog
AddThis Social Bookmark Button

Past Posts