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A new view of marketing

  • Marketing is not something you do to customers; it's a service you do for customers – the service of helping them make the best decisions more easily.

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« Standards of advertising vs. word-of-mouth marketing | Main | The Death-Knell of the Old Marketing »

January 10, 2006

Comments

jak plihal

George,
Thank you for saying so much of what I have thought and been unable to put to words.

it seems so many people are either all strategy or all tactics. it drives me nuts, particularly around the political realm...

Working to build a marketing efforts that have balance, and you are helping. Thanks

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This blog has moved!

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    I have moved this blog to my home Web site, where I can more closely integrate it with other content, such as my "Live Books." Please visit us at: http://mnav.com/blog
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